10 Best Ads of October and November

Hey there,

This week, I’m bringing you something special - a curated list of the best DTC ads we shared in October and November. These ads delivered results and each one comes with a ready-to-use template to make your campaign planning seamless and effective.

For more marketing inspiration, don’t forget to explore Top Agency Club. It’s packed with insights and creative ideas to help your brand shine.

Let’s dive in and turn your great ideas into even better results.

1. Jimmy Joy

This ad from Jimmy Joy features a man enjoying one of their Plenny Bars. The ad highlights the product's key benefits and incorporates a playful customer quote. The bright colors and casual vibe make the product feel fun and approachable.

Reasons why it works:

• The featured quote feels genuine, making potential customers trust the product.

• The ad directly lists key selling points (complete nutrition, plant-based, high protein), addressing consumer priorities.

• Bright colors and a natural eating pose make the ad eye-catching and relatable.

• The mention of the product being "inexpensive" broadens its appeal to cost-conscious customers.

• The playful statement, “Secretly hope they don’t get too popular,” creates a sense of being in on something special.

2. Huel

This ad by Huel highlights a meal replacement product offering complete nutrition in one serving. It highlights affordability and massive popularity with "over 200 million meals sold."

Why does it work?

• It directly states the product solves a major problem—nutrition in a single meal.

• Mentioning "200 million meals sold" builds trust and credibility.

• Highlighting a low cost per meal ($3.76) attracts budget-conscious buyers.

• The vibrant, healthy-looking food bowl draws attention and looks delicious.

• The short, bold text ensures the message is quickly understood.

3. Magic Spoon

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